Once NPR and WHYY and WBUR and Gimlet threw their (porkpie?) hats into the kids' music ring, could fellow podcasting all-star WNYC be far behind?
Of course not.
This morning sees the official launch of their first podcast, This Podcast Has Fleas, with a whole bunch of star power, including Jay Pharaoh and Alec Baldwin. What's it all about? Well, the promo copy describes it succinctly:
What happens when rival pets have dueling podcasts? Find out as Jones (Jay Pharoah), a slick cat with a taste for auto tune, faces off with Waffles (Emily Lynne), a dog who can’t help chewing her microphone.
As you might guess from that copy and the promotional audio trailer below, it's a comedic (and fictional) podcast.
The first episode actually dropped on Saturday, with the second episode out this morning. Entertainment Weekly reports that it's a limited-run series -- six episodes -- which strikes me as a perfect length for this concept, which could be wonderful, or could wear out its welcome by the sixth episode. But based on the smartly-produced first episode, which quickly set up the setting and the stakes, and had its fair share of laughs (your local 7-year-old will go nuts), I don't think it'll have any problem keeping listener interest over the series length.
Now I will note that the concept of a canine with social media/entertainment savvy is not entirely original -- hi, Dog With a Blog!, hello, Fetch with Ruff Ruffman! In fact, the announcer's voice in the trailer sounds suspiciously like Ruff's (though I think it's Eugene Mirman's, who's also on the show). But it's the mid-2010s now, podcasting is the new blogging, doncha know?
Here's hoping that it does well and that its sister show, Pickle, which is an Americanized relaunch of Zooglobble favorite Short & Curly, made in partnership with some of the same Australian producers and talent from the original show, has a successful launch starting December 11. I certainly wouldn't mind seeing a little friendly kids' network competition, though hopefully that competition's a little more cooperative than that of the dog and the cat are at the start of this series.