I'd stumbled across the Loog Guitar on Kickstarter within a day or two of its project being introduced on the site. Within another couple days after that, the project -- a three-string guitar with interchangeable parts that could be assembled with kids -- had already met its funding goal.
And why not? The combination of a kid- (not to mention adult-)friendly design and sustainable production was, unsurprisingly, a big hit. At this point, two weeks before its funding deadline, it's already reached more than $52,000 in pledges, 3 1/2 times its funding goal. Even musician nerds (and I mean that in the best way) like Chris Ballew expressed interest in the project.
The creator of the Loog, Rafael Atijas, answered a few questions about inspirations for the guitar, direct and indirect, why someone might one instead of a ukulele, and the source of its curious name.
Zooglobble: What are your musical memories growing up?
Rafael Atijas: I remember when I was 12 and I decided I wanted to be in a band. But I had no idea how to play guitar and this is what i thought: "I'm too old (:-))... it will take me forever to learn how to play guitar... I'd better pick up the bass, since it has less strings and should be easier/faster to learn." I guess that was really the beginning of Loog Guitars.