Interview: Jack Forman (Recess Monkey)

My interview with Jack Forman, bassist in Seattle's star kindie trio Recess Monkey (not to mention to DJ at Sirius-XM's Kids Place Live), about the band's brand-new technology-focused album Wired started, ironically, with an electronic hiccup as I had difficulties getting cellular coverage for my iPhone.

Or maybe not so ironically, as the band's new album is just as concerned with playing IRL, as the kids say -- out in nature, in the real world.  Forman chatted with me by phone a couple weeks ago about growing up in a nerd family, having an album produced by John Vanderslice, and how the shift to digital has -- and hasn't -- affected the band.


Zooglobble: Were you a computer nerd growing up?

Jack Forman: My dad was definitely a computer nerd -- he was in computer engineering in Boeing.  He worked on government contracts, so couldn't tell us what he was working on.  He was the dweebiest spy ever.

My parents met in the computing center at Indiana University.  They had a big VACS machine with big tapes spools, with everybody carrying yellow punch cards.  I distinctly remember being brought into the computer room, and I pressed a red button, and I literally deleted an entire reel of work.

After that, they had a strict "no kid" policy.

My dad worked for IBM, where he dealt with setting up standards for computing graphics languages.  It wasn't until I was a teenager that I even really understood what he did, let alone be able to explain it to others.

Yeah, here in Seattle, we were festooned with dweebs, walking around in Birkenstocks with socks on.

I had computer terminals, the old school modem, eventually the Commodore 64, writing computer scripts.  The floppy disk that was actually floppy.

Did you play with your physical environment?

That was something important with the record, actually -- we were trying to tap into that "maker" movement.  [As a kid], I was a huge LEGO fan -- in terms of the hours spent, far and away that was my favorite.  I was never a big sports kid -- [fellow bandmates] Drew [Holloway] were more so and Korum [Bischoff] somewhat, but me, it was indoor play.  Sometimes my dad would have to evict me, "Go outside, it's 80 degrees."

And sunny.

Right!  I definitely empathize with the engineering nerd.

Switching gears a bit -- pun unintended, I swear, looking at your album cover -- how was working with John Vanderslice on Wired?

We were all fans separately of him before coming to the band.  It's art, how he approaches his songs.  The Beatles, Elliott Smith -- he's up there with them in terms of my favorite artists.

It was actually you on your review of Tabby Road where the idea first came up of actually getting John Vanderslice on the next album.  So the very next day I wrote an e-mail to him which started out, "OK, this is weird," and asked if he'd be willing to do it... We eventually met at Bumbershoot, and we recorded the bit that went on Field Trip.

So last year he was setting up a living room tour, where he literally played people's living rooms.  [Jack's wife] Ellen and I decided to host him -- we had 70 people downstairs, and he put on a great show.  While he was here, I said we would love to do an album with him.  So we went down to San Francisco in December.

It was an interesting conversation in my head.  You can listen to an album over and over, create an exalted image of an artist, have this intimate connection.  And he lives up to those expectations -- he's the coolest guy, so flexible -- but it's tricky to look up and see this person and have this life-changing experience.

What's it like meeting an idol, crossing that divide from fan to collaborator?

It would be more difficult with a diva -- you hear about people with their own... gravity and who are not afraid to exploit it.  That would be challenging, but not the case with John.  He's been running Tiny Telephone for 15-17 years, so he understands that role, it's not "paying homage to me."  He knew what we wanted, he was supportive.  He spent the night at our house [during the living room tour], and I knew him, but you never know.  But he was great -- we've already booked our next record with him.

Did you have to explain kindie to him?

No, he did his research.  Maybe a year or two before this he didn't know as much.  But the Sippy Cups recorded their first album at Tiny Telephone, though not with him.  And he'd actually had lunch with Alison Faith Levy the day before we started with him.

RecessMonkeyWired.jpeg

What did John bring differently as a producer to the recording?

His studio is a physical manifestation of the guy.  We were in the B room, which is newer than the A room, but has the same gear, and his same understanding.  He was almost like a tour guide, telling us about the sonic quality, helping us make the right choices.  "What kind of vibe and energy do you want?," he'd ask, and then he and [engineer] Jamie [Riotto] would get to work.

There was a lot of experimentation -- there's lots of gear, all these amazing things.  [John's] a savant, almost.

How did being in that studio affect the songs?

The songs obviously were written beforehand.  We knew we wanted them to be more electric (especially compared to Desert Island Disc, which was almost entirely acoustic).  We wanted the music to feel like a mashup between algorithms and electricity, duct tape and coat hangers.  Sonically, we wanted to push that nexus.  There was this foot-driven pump organ like on that last track on Radiohead's OK Computer.  There were double tape delays, Dolby noise reduction, overdubbed melodies.

It was hugely instrumental, both literally and figuratively.

Since the album is so tied to this digital/analog split, I'm wondering how the shift to digital music generally over the past ten years has affected the band?

Well, I'm going to comment about us as a case study -- I definitely don't want to say that how others have approached it are wrong, this is just what we've decided works for us.  We don't want to do a Kickstarter.  I know that John Vanderslice raised $75,000, enough for him to do not 1 but 2 records.  And it can be great for fan engagement.

Our model is playing shows and reaching fans in the real world.  We do 100-110 shows per year, and others do more -- Jim Cosgrove ("Mr Stinky Feet") did 300 shows per year until he cut back with his new job; Chris Ballew (Caspar Babypants) did 200 shows per year until he cut back as well.  We're constantly playing, and we always have a merch table.  We've been here for nine years, and everything has grown, our audience has grown.  Our sales have grown overall, though the growth has slowed.

Also, the royalties associated with Kids Place Live are enormous -- they've served as venture capital.  Most of the great kindie albums over the past few years could be traced back to funding from KPL, and I'm not just saying that because I'm associated with them as a host.

With digital, more families are comfortable with it, but it's not yet cutting into sales.  We're just making music and hoping it'll sell.  We're trying to make authentic connections.

RecessMonkeyOnSegway.jpg

Finally, I'm wondering if you as a band have an experimentation philosophy since you seem to try lots of different things.

I think that "growth" is more along the lines of how we think.  We're teachers (or used to be), talking about setting goals and how we get there even after the school days is done.  So we're identifying goals and next steps -- right now I'm looking at our nearly finished garage, which I built over the winter.

Music is easy, you buy a new instrument, and the guilt alone of that being there will work on you.  I live 2 blocks away from a vintage music store, and I'm constantly in there trading instruments.

It's super fun to be a funk band for three minutes, a hip-hop band for three minutes.  It's fun to experiment in all these realms.

Band photos by Kevin Fry.

Kindie-Chartin': Kids Place Live's Top 13 Songs of 2012

One of my ongoing interests has been attempting to quantify the popularity of kids music, and I do that every week on my Kindie Week in Review show.  When it comes to kids music albums, the wide variety of charts I consider -- Billboard, iTunes, Amazon, CD Baby -- gives a decent overview.  No chart is perfect, but the variety does give some sense of relative popularity among broad range of audiences, from those who have never heard of the word "kindie" to schools and libraries, to folks like you or me.

When it comes to individual kids music songs, however, the charts do a poorer job.  The iTunes and Amazon singles charts are populated primarily with Kidz Bop renditions, songs from Disney animated movies released 20 years ago, novelty songs, and songs Amazon couldn't figure out where to place.  The only chart that does a decent job of actually charting kids songs, particularly kindie songs, on a national basis, is Sirius-XM's Kids Place Live's "13 Under 13" countdown.  It's a weekly look at the most popular songs on the satellite radio station.  And while the folks at KPL have described the chart as much as art as quantifiable fact, the chart does have a decent relationship to what is actually being played on the station.

I've finally had a chance to compile the data from songs that hit the charts in 2012.  Most of the delay is my fault (I'm already planning the 2013 chart and will be much more timely with that one), but some of the delay is due to the structure of this analysis -- it looks at every song that hit the 13U13 chart in 2012 (there were 50 in all), and sometimes those songs that entered in December 2012 didn't exit until March 2013.  A couple of the songs from the 2011 list of top Kids Place Live songs -- Keller Williams' "Mama Tooted" and Todd McHatton's "I Think I'm a Bunny" -- were charting on the KPL list all the way into June 2012.

This analysis would not be possible without the weekly work of Gwyneth Butera at the Kids Place Live Fans site, so thanks, Gwyneth!

My methodology is pretty simple -- I give each song on each chart points for their ranking, 13 for #1, 12 for #2, and so on down to 1 point for being at #13.  Obviously I could use other methods and weightings, but since the chart itself is not 100% based on plays, I think this is accurate enough.  What it does is make clear which songs were particularly popular.  As it so happens, there was a nice demarcation point between the top 13 songs and the rest of the batch.  So here, then, are the top 13 kids music songs of 2012.

#1: The Board of Education - "Why Is Dad So Mad?": While much of this chart will be presented in clumps of songs because the methodology is crude and it's not worth distinguishing between songs who might have differed by 1 or 2 points in total, it was clear was this Star Wars fandom-related riff by the Seattle band was the most popular kindie song of the year.

#s 2 through 4 (alphabetical):

  • Afro Circus (from Madagascar): "Afro Circus"
  • OzoKidz (aka Ozomatli): "Moose on the Loose"
  • Recess Monkey: "Dancing Bear"

#s 5 through 9 (alphabetical):

  • Randy Kaplan: "Don't Fill Up on Chips"
  • Randy Kaplan: "In a Timeout Now"
  • The Okee Dokee Brothers: "Can You Canoe?"
  • SteveSongs: "Flat Stanley"
  • Wunmi: "Rainbow"

#s 10 through 13 (alphabetical):

  • The Aquabats: "Poppin' a Wheelie"
  • Brave (i.e., from Brave): "Learn Me Right"
  • Lunch Money: "Spicy Kid"
  • Shine and the Moonbeams: "High Five"

Finally, listed alphabetically below are the top10  artists of 2012 on Kids Place Live as judged by total points, which could reflect a single massive hit or a couple good ones.  This is an even more imprecise measure -- some artists spend half their year on the charts with two or even three mid-range hits, not to mention the perennial favorites that get played once or twice a day -- but do provide some additional context.

  • The Board of Education
  • The Brave soundtrack
  • Caspar Babypants
  • Dog on Fleas
  • Randy Kaplan
  • Lunch Money
  • The Madagascar soundtrack
  • The Okee Dokee Brothers
  • OzoKidz (aka Ozomatli)
  • Recess Monkey

Kindie-Chartin': Kids Place Live's Top Songs of 2011

Last year I reviewed the most popular songs of the year on Sirius-XM's Kids Place Live radio show. It was an imprecise attempt to gauge the popularity of artists and songs on a national level. Given that the show has nearly 17,000 fans on its Facebook page, its listenership is not small. Almost every weekend, the channel broadcasts its "13 Under 13" show, a Casey Kasem for the kiddos which counts down the week's top songs. As noted last year, the list is not totally objective -- there is a subjective nature to the list which takes into the station's directors' sense of buzz, for example, associated with each song. There's a practical limit to the number of times the station can play a song in a week without annoying its audience through oversaturation, a limit which may not totally reflect the demand for it via listener requests. Having said that, there does appear to be a rational relationship between the rankings and actual airplay. For example, the most recent "13 Under 13" had the Board of Education's "Why Is Dad So Mad?" at #1, Keller Williams' "Mama Tooted" at #7, and Caspar Babypants' "Sugar Ant" at #14. The total number of airplays (excluding double-counts) for the week that roughly corresponds to KPL's week, according to Dogstar Radio, was 25, 16, and 13, respectively.

Kindiefest, Schmindiefest

Kindiefest is over, but the memories linger on.  Did we have a great time?  Yeah.  But I always come back from Brooklyn with ideas of how I wish my Kindiefest experience had been different.

Don't get me wrong - I think Kindiefest is pretty darn great as it is; to make changes is akin to pulling a thread in a bulky sweater -- doing so would unravel the whole enterprise.  So consider these add-on suggestions, from somewhat serious to slightly less so.

KindieCamp: There is a big opportunity for musicians who are expert in a particular area to share that expertise with others in a concentrated format, far more than a 60-minute panel or even 2-hour chat can do.

Would it be possible, for example, to have a video camp with Recess Monkey?  Tell a dozen artists to bring an idea for a video, a camera of some sort for capturing video, and a computer of some sort for editing video to Seattle for 48 hours.  For a relatively low cost -- $1,000 per artist/band? -- the band -- known for its raft of low-budget, slick-looking videos -- could help other musicians formulate, create, and edit their own video, giving them both the fish and teaching them how to fish.

Or perhaps Jeni and Jim and Keli from Jiggle Jam go over specific details and budgets in putting together their own music festival.  Nothing too trade-secret-y, but enough info to get musicians (or interested families) going by themselves (with a follow-up all-access pass visit to the Jam over Memorial Day weekend to see it in action).

Songwriting weekends, app-development weekends -- there are many possibilities.  The added benefit?  Spending time with a core group of people working through the same issues you are.  Building capacity and connections.

KindieTalk: Hey, I love the panels - and as a perennial moderator, I appreciate their inclusion.  But as a non-musician, I don't get as much out of panels on, say, breaking into TV, as musicians might.  There might be some news/big-picture value to some panels, and sometimes they generate big laughs, but I don't take much away from them.  I often spend the majority of the panel time outside in the Littlefield courtyard gabbing with musicians and other attendees (or inside chatting loudly, sometimes to the chagrin of Kindiefest organizers).  It's where I learn most of what I take home with me - what's going on with the new album, how much touring are they doing, who they're recording with.

On top of that, the conversations at the end of the evenings on Friday and Saturday night are often highlights of the weekend for me.  They're funny, insightful, and, well, more honest than the panels, which for obvious reasons tend to avoid the warts of the business.  When I come stuffed to the gills with ideas, it's from these after-hours and sideline conversations.

Add to that the fact that there are tons of people I would have loved to have had conversations with and didn't, or people who might have wanted to catch up with me and didn't, and it contributes to a feeling that there was a lot more I could have spent time with.

Is it possible to have a conference that doesn't consist, you know, of anything that a conference typically has - panels, keynotes, name tags?  Can you have a conference with a big gaping hole at its center?  Probably not.  But I could probably definitely fill 48 hours just talking and listening one-on-one and in small groups.

KindieSing: As nice as it was to hear 10 artists on Saturday night and 8 on Sunday afternoon, the downside was the artists -- more so on Saturday night, not so much on Saturday -- didn't get a lot of time to play, to settle into a groove.  And the audience was similarly short-changed.  I've never been to a performing arts showcase, one of those two- or three-day affairs where bookers from across the country watch acts perform, aside from Kindiefest, which is a shorter version of that.  And it strikes me that extending the length would make it less likely that other artists would spend as much time listening, singing, and dancing along.  It's one of the great joys of the conference dedicated to making music for kids (and families) that the artists in the audience often act as joyfully as the kids they normally play for.  So much harmony and clapping along.

MindyFest: Someone e-mailed me after the conference asking if Sirius-XM Kids Place Live's Mindy Thomas could be assigned to every panel next year.  I totally agree.  Mindy is a hoot and a half, and not only on my panel when she spent most of the time audibly wondering whether she should say something, then saying it.  She's a genuinely nice person who bears the burden of being the person everyone wants to talk with lightly and with good humor.  So why not make it all Mindy, all the time?

KindieFelt: I just want to echo what Jack Forman and I said before we introduced Hand Aid's "Felt Around the World" (thanks, Kindiefest organizers!) -- next year, a panel of puppets.  Tell me you wouldn't pay to see that.  Conference gold, my friends, conference gold.